🧵 94: Popping up every day

“There are lots of new community platforms and tools coming up. How to keep up with all of them?” — Tiffany Oda

🔓 41: It’s not apples to apples

Erica and Brian weigh in on a long-standing contentious debate — Social Media vs. Community.

• Community Industry News:

  • C School 201

  • Jodi Meier joined Syntellis Performance Solutions as Digital Community Engagement Manager

  • Cesar Romero joined MyBasPay as Head of Community and Partnerships

• Social Media vs. Community:

  • Social Media vs. Community: Why Brands Need Both

• Sponsored By:

  • C School 201 — For experienced community professionals looking to level up, our 12-week cohort-based experience will take you from individual contributor to leadership-ready.

  • Khoros Engage has it all — dynamic general sessions, thought-provoking breakout discussions, practical tips, and virtual networking.

🔓 38: More of an AND than an OR

Should you host your community on Slack, Discord, or a purpose-built community platform?

• Community Industry News:

  • Jenny Weigle launched her community consulting business

  • Taylor Harrington joined Groove as Head of Community

  • Jocelyn Hsu was promoted to Senior Manager, Creator Community at PicsArt

  • Shaveta Sharma was promoted to Deliver Manager Online Communities at Grazitti

• Slack vs. Community Platforms

  • Forums are over!

  • “But one of the things that I think it takes people a while to wrap their heads around is Slack is specifically designed for some group of people who are aligned around the accomplishment of some goal or set of goals, as opposed to we’re all interested in Star Wars or something like that. It’s a lousy social network in the broad, generic sense. It’s a lousy replacement for a bulletin board or discussion. Reddit is better at being Reddit than Slack.” - Stewart Butterfield (CEO Slack), Stratechery July 2020

• Sponsored By:

  • The CX Confessions podcast from Khoros connects you to voices from the C-suite to share their secrets for creating sensational customer experiences.

  • Commsor integrates with all the tools you already use, tying your community data together and enabling you to unlock insights, measure impact, and build a community-led company.

🔓 11: You get what you pay for

Translating your strategy into technical requirements, engaging with community platform vendors, and negotiating the best deal.

• Pre-Show:

  • Brian doesn’t have COVID-19

  • Resource: Community Launch Guide

• Platform Vendor Selection:

  • Brian’s twitter thread on vendor selection

  • Builtwith.com

  • Feverbee’s community platform comparison tool

  • Resource: Platform Vendor Scorecard

• Sponsored by:

  • Vanilla cloud-based customer community software. Drive loyalty, grow sales, and reduce service costs

  • The Localist event platform aggregates, automates and analyzes all of your events, so you can grow your community